With Johnny Manziel leaving Twitter because of users blasting him for fake tweets as the backdrop, Clay Travis, writer at all-purpose sports/guy-stuff blog Outkick the Coverage,* took on the popularity problem that Twitter is finally facing. Which is to say, stupid people have finally figured it out:
It has to be a little bit alarming for Twitter that the reason why someone like Manziel is taking a break isn’t because of the time he spends Tweeting — he’s only sent a few thousand total Tweets and that doesn’t take very long over the course of years — but because the Twitter community is devolving. Facebook’s already worthless for sharing information. Trust me, it is. Facebook may still be an amazing business model, but it’s annoying and diffcult to use for the purpose of sharing information. Every time I log onto Facebook it becomes more and more like MySpace. This is not a good thing. I’m never going to leave Twitter, but I do think the discourse will continue to decline as the popularity of the site continues to increase.
Eventually dumb people find everything ….
Twitter has an inordinate amount of really dumb “haters,” people who spend all of their time obsessing over things they don’t like. It’s astounding to me, but some people on Twitter choose to follow people and things they don’t like and obsessively let you know that they don’t like them. No matter who you are or what you Tweet there is generally going to be someone hating on that opinion. A while back I Tweeted I loved cobbler and there were immediate and vociferous cobbler haters. Seriously, there are cobbler haters out there on Twitter! Who are you people that absolutely hate fruit mixed with sugar and bread? How is this even possible? Even more amazing than hating a delectable treat, many felt compelled to voice their distaste for cobbler to me.
If cobbler has Twitter haters, who doesn’t?
Clay goes on from there to discuss the merits of Twitter for folks in the media industry – if you follow me on Twitter, you surely recognize the value the service provides for Bleacher Nation, independent of the value it provides for me, Brett Taylor – and the problems you face as your follower count scales.
The tricky part for content creators (and, in the Twitterspace, that includes celebrities and athletes, as well as media) is that Twitter isn’t solely a broadcast platform for shouting out links. It’s supposed to be – indeed, is best used as – an interactive medium. As Clay notes, though, when you’ve got tens of thousands of followers – millions, in the case of celebrities (for some strange reason) – it’s difficult to keep up with the interactivity of Twitter, particularly in the face of “dumb haters” clogging up your mentions feed.
I’ve been fortunate so far to have mostly charitable folks clogging up my mentions feed, and I’m happy to keep interacting. But I can only imagine what my response would be if the thing was flooded with bullshit. I’d hate to think I’d have to make Twitter a mere broadcast platform or start blocking people with abandon … but maybe it will come to that at some point.
*The proprietor of that site and I have a mutual friend, who had told me about OTC multiple times before I got off my ass and checked it out. My bad, Robby and Clay.